I think it’s safe to say that Birchbox have been getting a lot of stick lately for the value of their boxes. There are so many beauty boxes on the market now that people regularly compare the contents and I’d say the biggest rival is Glossybox who regularly include full size items as well as larger than average samples.
When I received this month’s box I was pretty surprised to see that my five items barely filled my Birchbox (which is also a smaller box than its competitors) so decided to work out if I’m actually getting my money’s worth. Some people only count full size items towards the value of boxes but I decided to work out the products at a cost per ml to determine whether the sample sizes would add up to the cost of the Birchbox.
The first item that caught my eye was the Native Unearthed natural deodorant balm, primarily because I have received one of these before in a Birchbox (in a different fragrance) but I also noticed that the jar seemed very small so I compared it with the one I received several months ago and spotted that the sample size was half of the previous sample size. So a bit of a let down, if we have had larger samples before, why not now? The full size is £7.99 and this sample works out at £2 so that’s possibly a bit stingy if you ask me!
The second item to catch my eye was the Eyeko liquid eyeliner. This product has definitely been doing the rounds in beauty boxes lately but (correct me if I’m wrong) I think they have generally been the full size item whereas here, we only have a sample. The amount in the sample works out at £9 so it’s actually pretty reasonable of Birchbox… although there’s plenty of good drugstore eyeliners that do the same job for much less so I think beauty boxes need to steer away from eyeliners now – everyone’s bored of receiving them and I doubt many go on to repurchase them due to the price!
Everyone received a Doucce lip stain in the box and when looking it up online to work out the value, I realised that this product usually comes with a gloss so that you can wear it in two different ways. I think if Birchbox had also given us a sample of the gloss it would have seemed like a real treat. Again, it still works out at around £5 for the amount we got so not bad (this is an educated guess because I can’t find the weight of the sample size anywhere!)
Doing the maths!
Overall, I calculated the contents of my Birchbox to a total of £24 (approx.) which means that it’s almost double the monthly cost (£10 +£2.95 P+P) so there’s no denying that the box is good value for money. So then next question is, does it beat the others?
Not quite – I took a look at May’s Glossybox and calculated the value of this one (a little bit more guess work here as I don’t subscribe to Glossybox). I got an approximate value of £33, however, half of this value was down to an eyeshadow palette so maybe that’s Glossybox’s trick, always include a high value item to bump up the overall value. Another thing I noticed about the Glossybox was that they included a shampoo and conditioner duo which I thought was fab. I’ve received either a shampoo or conditioner from Birchbox on three occasions now which is starting to become a bugbear of mine!
Will I stick with Birchbox?
I will definitely be sticking with Birchbox, having looked at the contents of a few different beauty boxes I think that Birchbox include a lot of high end brands which I wouldn’t necessarily want to splurge on without trying first. Maybe it all comes down to the quantity/quality debate. I also like the fact that Birchbox match items to your beauty profile which means that some month’s boxes can really feel like they’ve been tailored to you.
For anyone that’s interested in seeing what I got, here’s the rundown of this month’s box –
As mentioned above, this product usually comes with a gloss so that you can achieve two different looks with it. It’s a shame that we didn’t receive the gloss because, although this is a lovely colour, it is quite a drying formula so you’ll definitely need to apply lip balm beforehand.
The fragrance of this body wash is gorgeous and very unique. It’s quite strong so might not be everyone’s cup of tea. The product itself doesn’t lather up much but this is probably due to it being a natural formula so I wasn’t really expecting it to. It claims to be good for sensitive skin, eczema and psoriasis which is fab.
The first time I received a deodorant balm from this brand I was really shocked at how well it works. We always assume that natural deodorants won’t work but there’s no denying that this does the job. The only downside is that I wouldn’t recommend using it straight after shaving because it can burn a little (quite strange for a natural product to do this, I thought).
I think this was my favourite item in this month’s box. The sample size was really good and it was nice to finally try a Caudalie product as I see them popping up on social media all the time! This one didn’t disappoint, it removes every scrap of make up and leaves my skin feeling refreshed. I would’ve liked a stronger fragrance to the product but maybe they’ve kept it subtle to ensure it’s suitable for sensitive skin.
I’m sure you’ll have already gathered that I didn’t get excited over this product – Boring and very predictable, I reckon that people who subscribe to multiple beauty boxes will likely have enough eyeliner to last them a lifetime!
I’d love to know your thoughts on this one, which beauty box do you think is the best value for money?
Feel free to use my referral link if you’d like 50% off your first Birchbox – https://www.birchbox.co.uk/invite/wjd26
Thanks for reading x
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